Mary Loyer
Mary's latest writings
Don't Get Caught in the Greenwash!
With "green living" becoming an increasingly hot topic, consumers are more educated about green buying options and less responsive to common green claims such as "recycled" and "natural." Based on follow up interviews to a survey called Green AMPlified, released by AMP Agency , an Alloy Media + Marketing , over half (53%) of consumers factor a company's social and environmental activities into their purchasing decisions... (posted by Mary 3 years 215 days ago.)
With "green living" becoming an increasingly hot topic, consumers are more educated about green buying options and less responsive to common green claims such as "recycled" and "natural." Based on follow up interviews to a survey called Green AMPlified, released by AMP Agency , an Alloy Media + Marketing , over half (53%) of consumers factor a company's social and environmental activities into their purchasing decisions... (posted by Mary 3 years 215 days ago.)
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